Asking your agent for something new

You don't have to wait for the daily email. Ask your agent for anything, in your own words, and it does the work or stages it for your approval.

Where to send requests

• Google Ads: email googleads@campaignbrain.io
• Facebook & Instagram: email facebookads@campaignbrain.io
• Or simply reply to any email from your agent.

Send from an authorised email address. The agent only takes instructions from addresses on your account.

Things you can ask for

• Pause the Bathroom Renovations campaign
• Redirect ads landing page to: yourwebsite.com.au/blocked-drains
• Stop showing ads for "free" and "DIY" searches
• Stop showing ads in Newcastle
• Increase the Emergency campaign budget to $80 a day
• Build a new search campaign for hot water repairs in Western Sydney
• How did we go last week? (questions are answered from your live account data)

What happens next

• In a reply to your daily email, simple changes such as pausing a campaign, swapping a landing page, blocking search terms or excluding a location are made straight away and listed under "Done". Budget, bidding and ad-schedule changes are listed under "Waiting for your confirmation"; reply confirm to push them live.
• When you email your agent directly, it stages the change and asks you to reply YES first. See Confirming changes you asked for.

New Google Ads campaigns

Describe what you want: the service, the area and a budget if you have one in mind. Your agent drafts the whole campaign (keywords, ads and settings) and sends it back for review: "reply YES to launch as-is, or send corrections". The summary includes an On launch line saying whether the campaign will start running or stay paused. If you'd like it paused so you can check it in Google Ads first, just say so.

New Facebook & Instagram campaigns

1. Tell your agent what you'd like to promote. Attach your own photos or videos if you have them; they're used as they are. If you don't send any, the agent asks once whether you'd like us to design the ads.
2. The agent replies with the plan: "Reply YES and I'll build the campaign PAUSED in your account — nothing spends until you switch it on."
3. When you're ready, reply turn it on, go live or launch it. The agent confirms the moment it's running.

Reply cancel at any point to stop the build.

Sending photos and videos

Attach files to your email, or send a link. Linked files of up to 250MB each are fine. If you share a Google Drive link, set it to "anyone with the link" so your agent can open it.

Landing pages

Your ads can point to any page on your website. Social media and profile pages can't be used. If you don't say which page to use, your agent suggests the three best matches from your site. Need a new landing page? Ask, and someone from our team can call you about building one.

Scheduling a change for later

Include a date, for example pause the Christmas campaign on 2 January. Your agent confirms the date. On the day (8am Sydney time unless you name a time), it prepares the change and emails you for a YES. Nothing is applied without your reply. To cancel a scheduled change, don't approve it on the day, or reply help please.

Stopping all ad spend

If you need everything off now, email stop all ad spend (or "pause all my ads", "turn everything off"). Your agent pauses every running campaign on that platform straight away, without waiting for a YES, and cancels any changes that were waiting to go live. It replies with a list of what it paused. Email googleads@ for Google Ads and facebookads@ for Facebook & Instagram.

To switch campaigns back on, reply with the ones you want running again.